A lot of those who lose their jobs during a recession will find it powerful to search out another job and will start to think about investing in their own business with whatever redundancy pay they might have obtained. Customers residing exterior of town may order products from tradespeople in town without having to make the trip. The printing press brought with it books, newspapers and catalogs bearing commercials for local businesses. Businesses now had a wholly new means to draw in potential new prospects.
The most recent advancements in products could possibly be advertised, as well as sales and new companies supplied. Now the services and products of every business could possibly be marketed on the premise of mass communication. Media broadcasters would recruit local business homeowners to sponsor their show, in change for a few minutes of airtime to advertise their products.
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